Firstly we listen. We listen to what you as a client want, but we also listen to what the audience you want to reach is saying. Cultural insight, enable us to drive content to the most relevant audiences to the campaign. Engagement is key and you can't get it wrong.
We use cultural insights to guide the creative process. Our ideas are led by understanding ; what audiences like, how they currently consume and engage with content. With this insight, we build highly targeted campaigns, rooted with rich cultural insight to guide success.
We create great ideas and content that audiences naturally engage with, share and talk about.. From 15 second videos, through to content series and written content. We have creatives, for platform specific campaigns. Platform is key and each is different, choosing the right one(s) for each campaign is vital.
We work closely with every social platform, we are always on the cusp of new updates. We distribute and seed at scale. Our global influencer marketing network, comprises of 5000 + Social Influencers and 250 Social Publishers. We distribute content to relevant audiences, who talk about it, like and share.